about us

We Know Because We’ve Lived It

"Five years ago, mother-in-law forgot how to make her famous apple pie. Then she forgot my name. By the end, she weighed 72 pounds and needed help with everything—even blinking. I spent nights Googling, days begging doctors for answers, and every moment drowning in guilt that I wasn’t doing enough.
That’s why we built this. Not just another app, but the ally I needed when I had no answers for the rest of my family." — Mo, Founder & Father

  • Navigate daily challenges with confidence
  • Prevent crises before they happen
  • Find moments of joy amid the journey

  • "We created what we needed most: an ally that never sleeps, never judges, and always remembers." — Alexandra, Software Developer & Primary Caregiver

    How it works


    Straight forward. No fluff.


    We give caregivers an A.I. assistant that learns your unique needs—so you can focus on what really matters: moments of connection.
    - No downloads required, just an icon on your phone accessed by a 4 digit code.
    - No personal information is ever stored on your phone.
    - Wifi and/or mobile connection is required (for now).

    Your A.I. Caregiving Partner

  • Real-time solutions (not just generic advice)
  • Personalized care strategies (evolves with time)
  • Remembers previous conversations and topics.
  • Always in context (today is the doctors apointment)
  • More "good days" (and manageable tough ones)*
  • Speaks several different languages fluently.

  • What to expect

  • Day 1: Tell us about routines, triggers, and preferences.
  • Week 1: Fewer crises as A.I. learns patterns.
  • Month 1: Confidence in handling challenges.

  • contact now

    STEP 1:

    Tell Us About Yourself and Loved One

    A 5-minute setup—no tech skills needed.
    • Share basics: Dementia stage, daily routines, triggers.
    • Include some memories (e.g., travels, hobbies, leisure, medication).
    • A.I. learns their unique personality (e.g., hates mornings, loves old music).

    STEP 2:

    Let the A.I. Assistant Adapt to you

    24/7 support that evolves with you.
    • Voice/chat interface: Speak naturally like to a nurse.
      Example: "Dad won’t eat lunch today—help?"
    • Proactive alerts: "Mom’s agitation levels are rising. Try playing Frank Sinatra."

    STEP 3:

    See the Difference

    Measurable calm, and fewer crises.
    • Weekly reports show progress (e.g., "30% fewer sundowning episodes").
    • Adjust anytime: "Update routines as needs change."
    • Try for free
    • Pay per usage
    • You can cancel anytime




    our approach

    A.I. Powered Support, Human Compassion

    We combine cutting-edge technology with dementia care expertise to lighten the caregiver’s load—because no one should walk this journey alone.

    our mission

    To empower caregivers with 24/7 A.I. assistance that’s as knowledgeable as a clinician and as compassionate as a trusted friend. We provide:

  • Personalized care strategies tailored to each dementia stage
  • Crisis prevention suggestions to reduce emergencies
  • Respite for caregivers through actionable, AI-driven support
  • our vision

    A world where every dementia caregiver feels equipped, supported, and hopeful—where technology bridges gaps in care with dignity and understanding.

    our value

  • Science-Guided: Algorithms trained by research & experts
  • Human-Centered: Designed for real caregiving struggles
  • Always Accessible: No 9-to-5 limitations


  • “The A.I. noticed Dad’s UTI symptoms before I did.”

    our partners (coming soon)

    Partnering with top experts and organizations

    our expertise

    A.I. That Cares Like You Do

    Choosing us means partnering with technology trained by dementia specialists—so you get support that’s both clinically sound and deeply human.

    92%

    Caregiver Confidence Boost

    Users report feeling more prepared after just 2 weeks with our AI.

    60+

    Reduction in Crisis Calls

    Predictive alerts help prevent emergencies before they escalate.

    30%

    Clinical Partnerships

    Our algorithms are vetted by geriatric psychiatrists and psychologists.

    300+

    Daily Interactions

    Real-world data that makes our A.I. smarter every day, while keeping yours private.

    FAQ

    Some answers to your potential questions

    Still have you any question?

    Contact Us

    Key Benefits to Highlight
  • Privacy-focused: Data is encrypted and never shared.
  • No tech expertise needed: Simple setup, voice-activated.
  • Cost-effective: Priced at 1/10th of a human aide.
  • Our A.I. Assistant is a 24/7 digital companion designed to support caregivers and individuals with dementia. It offers:

    • Personalized reminders (medication, appointments).
    • Behavioral insights (triggers, calming techniques).
    • Emergency alerts for wandering or distress.
    Think of it as an extra pair of hands and a compassionate guide.

    Therapy focuses on emotional processing with a licensed professional.
    Our A.I. Assistant provides real-time, practical support (e.g., task prompts, routine structuring) but does not replace medical advice.

  • Family caregivers needing respite and tools.
  • Early-stage dementia patients seeking independence.
  • Healthcare teams managing multiple patients.
  • Immediate use: Tools like reminders work instantly.
  • Behavioral changes: 2–4 weeks for noticeable improvements in mood/routines.
  • We tailor support to your unique situation:

  • For caregivers: Reduce burnout with scheduling aids.
  • For patients: Maintain dignity through cognitive exercises.
  • For professionals: Streamline care plans with data tracking.
  • testimonial

    Real success stories

    The communication techniques transformed our home. My mom, who barely spoke, now smiles when we use the tools Elastic Personas taught us.

    Priya S.

    daughter and primary caregiver

    As a nurse, I thought I knew dementia—but Elastic Personas showed me how to truly connect with my patients. My family noticed the difference immediately.

    Davi L.

    healthcare professional

    I was drowning in stress until Elastic Personas taught me how to set boundaries and practice self-care. Now, I care for my wife with patience—and without losing myself.

    Michelle T.

    3-year caregiver